Montréal Canadiens — Jumbotron Revamp

Client: Montréal Canadiens

Role: Direction & Motion Design

Deliverables: Noise Meter, Louder Prompts, Player Prompts & Crowd-Engagement Graphics

Year: 2024

A refreshed collection of crowd-engagement content developed for the Montréal Canadiens’ jumbotron presentation at the Bell Centre.

The package reimagines familiar prompts such as “Louder” and “Make Some Noise” through multiple visual treatments, including equalizer-driven graphics, player-focused moments, and high-impact typographic animation. The system gives operators a varied set of tools for sustaining audience energy throughout the game.